he777 Privacy Policy

1. Who We Are

he777 operates the online casino and sports betting platform accessible at he777.one. We are the data controller in respect of personal information collected through the platform. If you have questions about how he777 handles your personal data, you may contact our data privacy team at: [email protected]

he777 is designed primarily for use by adult players in Pakistan and elsewhere, and our data practices are designed to be consistent with internationally recognised privacy principles, including those reflected in data protection legislation applicable to our operational jurisdiction.

2. Data We Collect

he777 collects personal information in the following categories:

2.1 Registration Data

• Full legal name
• Date of birth (to verify that you are 18 years of age or older)
• Pakistani mobile number (Zong, Jazz, Telenor, Ufone, Warid, or other)
• Email address
• Username and hashed password
• City or region (e.g., Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad)

2.2 Identity Verification Data

• Government-issued identity document number and/or scan (CNIC, passport)
• Selfie or photograph for face-match verification where required
• Proof of address documentation where requested

2.3 Financial Data

• JazzCash and/or Easypaisa mobile wallet details
• Bank account details (HBL, UBL, Meezan Bank, Bank Alfalah, or other) where used for deposits or withdrawals
• Cryptocurrency wallet addresses (USDT TRC20/ERC20) where used
• Transaction history: deposit amounts, withdrawal amounts, dates, and payment method used

2.4 Usage and Technical Data

• IP address and approximate geolocation
• Device type, operating system, and browser version
• Pages visited, session duration, and navigation path within the platform
• Game activity: titles played, bets placed, outcomes, and session history
• Login timestamps and session activity logs

2.5 Communications Data

• Content of support chat conversations and emails with he777
• Survey responses and feedback submissions

3. How We Use Your Data

he777 uses personal information for the following purposes:

• Account management: Creating, maintaining, and securing your he777 account, processing logins, and managing account settings.
• Identity verification: Confirming that you are who you say you are, and that you are 18 years of age or older, in compliance with responsible gaming obligations.
• Payment processing: Processing deposits and withdrawals via JazzCash, Easypaisa, bank transfers, and cryptocurrency, and reconciling transaction records.
• Fraud prevention and security: Detecting and preventing unauthorised account access, fraudulent transactions, money laundering, and other prohibited activities.
• Platform operation: Delivering the sports betting, casino, and arcade game services you request, processing bet settlements, and applying bonuses to your account.
• Customer support: Responding to enquiries, resolving disputes, and providing account assistance.
• Marketing communications: Sending promotional messages, bonus offers, and product updates — but only where you have given consent, and only in accordance with your stated communication preferences.
• Legal compliance: Meeting obligations under applicable law, including anti-money laundering (AML) requirements and responding to lawful requests from regulatory or law enforcement authorities.
• Platform improvement: Analysing aggregated, anonymised usage data to improve platform performance, game selection, and user experience.

4. Legal Basis for Processing

he777 processes personal data on the following legal bases:

• Contractual necessity: Processing required to perform our obligations under the Terms & Conditions you agreed to at registration — including account creation, bet processing, and payment handling.
• Legal obligation: Processing required to comply with applicable law, including AML obligations, age verification requirements, and responses to official investigations.
• Legitimate interests: Processing for fraud prevention, platform security, and aggregated analytics, where these interests are not overridden by your data protection rights.
• Consent: Processing for marketing communications, where you have explicitly opted in. You may withdraw consent at any time without affecting the lawfulness of prior processing.

5. Data Sharing

he777 does not sell, rent, or share your personal data with third parties for their own marketing purposes. We may share personal information in the following limited circumstances:

• Payment service providers: JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah, and cryptocurrency processors — to facilitate deposits and withdrawals. These providers receive only the data necessary to process the transaction.
• Identity verification services: Third-party KYC and age verification providers where documentary verification is required.
• Fraud prevention and AML: Fraud detection platforms and anti-money laundering screening services, operating under data processing agreements.
• Game technology providers: Game studios and platform providers (e.g., PG Soft, Pragmatic Play, Evolution Gaming) receive session and outcome data necessary to operate their games; they do not receive your identity or payment details.
• Legal and regulatory authorities: Where required by applicable law, court order, or a lawful request from a regulatory body or law enforcement authority.
• Corporate transactions: In the event of a merger, acquisition, or sale of business assets, personal data may be transferred to the acquiring entity, subject to equivalent data protection commitments.

6. Data Retention

he777 retains personal data for as long as your account remains active and for a period thereafter as required by our legal, regulatory, and business obligations. Specific retention periods include:

• Account and identity data: retained for a minimum of five (5) years following account closure, in compliance with AML record-keeping requirements.
• Financial transaction records: retained for a minimum of five (5) years from the date of the relevant transaction.
• Support communications: retained for two (2) years from the date of the interaction.
• Marketing consent records: retained until consent is withdrawn and for a further twelve (12) months thereafter as evidence of compliance.

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised.

7. Security

he777 implements appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, destruction, or alteration. These measures include:

• SSL/TLS encryption for all data transmitted between your device and the he777 platform.
• Encrypted storage of passwords using industry-standard hashing algorithms.
• Access controls ensuring that personal data is accessible only to he777 staff and contractors with a legitimate operational need.
• Regular security audits and vulnerability assessments of the platform infrastructure.
• Two-factor authentication (2FA) available to all registered players to protect their accounts.

Notwithstanding the above, no data transmission or storage system is completely secure. If you believe your he777 account has been compromised, contact support immediately at: [email protected]

8. Cookies & Tracking Technologies

he777 uses the following categories of cookies on the platform:

• Essential cookies: Required for core platform functionality including maintaining your login session, remembering your preferences, and enabling secure transactions. These cannot be disabled without impairing platform use.
• Performance cookies: Used to collect anonymised data about how users navigate the platform — page load times, error rates, and feature usage. This data is used solely to improve platform performance.
• Functional cookies: Used to remember user-specific settings such as language preference and display options.

he777 does not use third-party advertising cookies or cross-site tracking cookies. You may manage cookie preferences via your browser settings; however, disabling essential cookies may impair your ability to use the he777 platform.

9. Your Rights

Subject to applicable law, you have the following rights in relation to your personal data held by he777:

• Access: The right to request a copy of the personal data he777 holds about you.
• Rectification: The right to request correction of inaccurate or incomplete personal data.
• Erasure: The right to request deletion of your personal data, subject to legal retention obligations.
• Restriction: The right to request that we restrict processing of your personal data in certain circumstances.
• Portability: The right to receive your personal data in a structured, machine-readable format and to transmit it to another controller, where technically feasible.
• Objection: The right to object to processing based on legitimate interests, including direct marketing.
• Withdraw consent: Where processing is based on consent, the right to withdraw that consent at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, contact he777 at: [email protected]. We will respond to verified requests within 30 days.

10. Children's Privacy

The he777 platform is strictly for adults aged 18 and over. he777 does not knowingly collect personal information from individuals under 18 years of age. If he777 becomes aware that a minor has created an account or submitted personal data, we will immediately suspend the account, delete the associated data, and take appropriate steps to prevent future access.

If you are a parent or guardian and believe a minor has registered at he777, please contact us immediately at: [email protected]

11. International Data Transfers

he777 operates internationally and may transfer personal data to servers and service providers located outside Pakistan. Where such transfers occur, he777 takes steps to ensure that appropriate safeguards are in place — including contractual data protection clauses with receiving parties — to maintain a standard of protection equivalent to that described in this Policy.

By using the he777 platform, you acknowledge and consent to the transfer of your personal data outside your country of residence where necessary to operate the platform and provide the services you have requested.

12. Changes to This Privacy Policy

he777 may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or platform features. Material changes will be communicated to registered players via email or a prominent notice on the platform. The date of the most recent revision is displayed at the top of this page.

Continued use of the he777 platform following notification of changes to this Policy constitutes your acceptance of the revised terms. We encourage you to review this Policy periodically.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or he777's data practices, please contact us:

• Email: [email protected]
• Live chat: available within your logged-in he777 account, 24 hours a day

he777 aims to acknowledge all privacy-related enquiries within 48 hours and to provide a substantive response within 30 calendar days.